TDA Advertising & Design
1% for the Planet Identity System / Honorable Mention: Environment
1% For The Planet is doing some pretty amazing things. It’s a coalition of businesses worldwide that are donating 1% of their yearly revenue to non-profits that help the environment. We happen to like our planet a lot, so we’re glad 1% is doing big things to help protect it. As 1% For The Planet takes another big step to challenge more companies to donate to environmental organizations, we paired with them to create a more contemporary brand image. Simple and iconic, bright and clean; the logo speaks well to corporations while playful interpretations of the mark keep the brand hip and appealing to young consumers and artists. TDA Advertising & Design + 1% for the Planet
do-gooders: Thomas Dooley, Matt Ebbing
