Landor Associates
First Graduate Identity / Third Place: Education
Based on First Graduate’s philosophy of using education to overcome adversity, develop character, and build community, the new identity consists of a wordmark with a superscripted number one. It clearly communicates the organization’s mission of tutoring and mentoring children so that they become the first college graduates in their families. Landor Associates + First Graduate
do-gooders: Kate Fisher, Nicolas Aparicio, Henri Kusbiantoro
